by Donna Huber
I know paying for a review is unpopular. However, there are a lot of things bloggers do for authors that are not tied completely to the review. In searching for blogs to query for clients, I see some of the "mommy" bloggers that charge if a product being reviewed isn't a certain value - often set at $25 or $50. I don't know any of these bloggers personally, so I don't know exactly how that works out for them. Most are reviewing quite a few products.
Then there are places like Kirkus Reviews and even Publisher's Weekly that charge authors. In the case of the latter, it is an advertising package that may include a review, but no review is guaranteed. From the former organization, the author does get a review. It is up to the author if the review is published. If published it is distributed to retailers and possibly printed in their magazine and email newsletter. The book is also assigned to qualified reviewers - librarians, journalists, PhDs. In other words, there are a number of administrative tasks associated with having the book reviewed. They also have career opportunities, so I assume their reviewers are paid.
What if book bloggers charged an administrative fee for the books they accept for review? I'm sure it takes me at least 5 minutes to sort the requests, send the list of request to the reviewers, arrange for the posting of the review, etc. Is 5 minutes of my time worth $2 to you if it meant a review at Girl Who Reads?
Let's move away from the controversial topic of pay that is in any way linked to reviews. What about promo posts? People are paying sites like Book Bub and the multitude of other ebook deal sites. I do give at least some of sties have proven to increase sales for most books listed. But then again they often charge $100 or more to list a free or discounted ebook.
Let's take an informal poll,
Would you pay $5 - $10 for a promo post that looked something like this post or this one? It would also be tweeted and mentioned on Facebook over the course of the month or so.
Do you look at the promo posts? Do you consider purchasing the books featured in such posts?
Just leave a comment with your answer. I'm sure there are other book bloggers wondering the same thing. Book blogging is a time consuming endeavor and while often our book budgets are supplemented with the free books we receive for review purposes, many wouldn't mind a little financial compensation for all the hard work they put into their blogs. So your answers will be hopeful to many.
Donna Huber is an avid reader and natural encourager. She is the publisher, editor and head writer for Girl Who Reads and author of the how-to manual Secrets to a Successful Blog Tour